Turkish apparel brand LCW makes Iran production hub

Turkish firm LC Waikiki (LCW) is the first major foreign apparel manufacturer to officially start cooperation with Iranian garment players. LCW negotiated with Iranian authorities for eight months and surveyed over 70 units. The first phase will see LCW place orders with select Iranian apparel makers worth around 20 million euros in the next year and a half.

Shortlisted Iranian company Ronak Jean has received LCW orders and has been making clothes for the Turkish brand labeled ‘Made in Iran’ for the past few months, according to a report in an Iranian English-language business daily. The initiative is expected to create about 5,000 jobs in Iran.

Most of the apparel ordered are produced in Iran for export and only a small share is for domestic sale, director general of textile and clothing department at the ministry of industries, mining and trade Afsaneh Mehrabi said.
Mehrabi added that planning and implementation of next phases depend on the result and success of the first phase, but the ultimate goal is the establishment of an independent apparel factory in Iran by LC Waikiki.

LC Waikiki was launched in France in 1988. After 1997, it operated as a Turkish brand.