Calvin Klein opens first lifestyle store in New Zealand
Calvin Klein has opened its first 'Calvin Klein Lifestyle' concept store in Queenstown, New Zealand, marking the first lifestyle store to open in the country.
Located in Rees St, Queenstown, the new 211-square-metre store was designed with the brand’s minimal and modern aesthetic. Customers will find a palette of materials rooted in metal, concrete and wood, juxtaposed with bold campaign images that reinforce the brand’s visual identity and highlight its latest collections.
For shoppers, the store will offer a range of men’s and women’s offerings across its underwear, jeans, performance, kids, menswear and womenswear, and accessories and footwear lines.
Similarly, earlier this month, fellow PVH-owned U.S. fashion brand Tommy Hilfiger opened a new flagship store in Queenstown, as it expands its retail network across the island nation.
Global retail sales of Calvin Klein products were approximately $9.3 billion in 2022. PVH acquired Calvin Klein in 2003 and continues to oversee a focused approach to growing the brand’s worldwide relevance, presence, and long-term growth.
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