Dutch cross-border EU e-commerce sees spending increase in Q3 2018
In the third quarter of 2018, Dutch consumers spent about €406 million at non-Dutch online stores within the EU, a 14% increase compared to Q3 2017 when Dutch consumers spent €355 million.
In the first three quarters of 2018, Dutch consumers spent a total of €1.253 billion at EU e-stores outside of the Netherlands. This is an increase of 16%, compared to the first three quarters of 2017, reports Statistics Netherlands.
The number of sales by Dutch e-commerce companies increased by almost 18% during Q3 2018. In the first three quarters of 2018, the number of sales by Dutch e-stores increased by 19%, compared to the first three quarters of 2017.
The revenue of Dutch pure online players increased by 14 percent in the first three quarters. The sales by Dutch retailers operating both brick-and-mortar as well as a web store, increased by 26%. The total revenue of the Dutch retail trade was more than 3% higher in the first three quarters of 2018.
Even though cross border EU spending is on the rise in the Netherlands, Statistics Netherlands said that it still consists a relatively small part of total consumer spending. In 2017, cross border EU spending compromised less than 2% of the total retail sales in the Netherlands.
Statistics Netherlands says that its not always easy for Dutch consumers to distinguish Dutch online stores from foreign ones, because online stores are often available in multiple languages, including Dutch.
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