Jun 11, 2020
Floral prints make a comeback with Kenzo and Vans
Jun 11, 2020
The 2020 spring-summer season will be marked by a new collaboration between Kenzo and Vans, the first under the leadership of Kenzo's new creative director, Felipe Oliveira Baptista. For the occasion, two of Vans' iconic sneaker models have been decorated with vibrant floral prints, so too has the ready-to-wear and accessories capsule that accompanies them. The new collection will land in stores on June 17.
In the wake of nearly two months of lockdown amid an unprecedented health crisis, vibrant colors that brighten up looks and boost morale are set to make a major comeback in men's and women's wardrobes in the coming season. Kenzo and Vans have demonstrated their understanding of this with a new collaboration focused on energetic and optimistic floral prints.
For the purposes of the new collaboration, Kenzo delved into its archives to come up with three colorful floral prints, which have been used to cover the soles and uppers of Sk8-Hi high sneakers and Old-Skool low sneakers, two unisex models by Vans.
The two sneaker models have been presented along with a ready-to-wear and accessories capsule inspired by the world of skateboarding, which also features archival floral prints. No fewer than 46 pieces will be going on sale. These include dresses, tank tops, T-shirts, shorts, sweaters, bucket hats, baseball caps, knapsacks and belt bags.
And that is not all. The two brands are also presenting a Kenzo skateboard, designed in collaboration with The Skateroom. Only 150 copies of the limited edition deck will be made, and proceeds from its sale will be used to provide support for a project to help young Jamaicans in difficulty.
All of the pieces from the new collaboration will be available in stores and online from June 17, 2020.
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