Apr 29, 2021
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LVMH names Guillaume Motte deputy CEO of Fashion Group

Apr 29, 2021

LVMH is strengthening the management of its Fashion Group. The division, which brings together the groups smallest brands, such as Celine, Givenchy, Loewe, Emilio Pucci, Kenzo, Marc Jacobs and Patou. Now, Sidney Toledano, who has led the division since 2017, can count on the support of Guillaume Motte, who has been appointed as its deputy CEO. 

Guillaume Motte - DR

Currently serving as president of Europe and the Middle East at Sephora, the French luxury giant's beauty retail chain, Motte will step into this newly created role starting May 3. While LVMH is working on integrating Tiffany and preparing for its post-pandemic relaunch, big moves are being made to consolidate its management. Last December, Italian executive Andrea Guerra, who had been leading LVMH Hospitality Excellence for a year, expanded his responsibilities to also include the supervision of Fendi and Loro Piana. 

Following an increasingly prevalent trend in the luxury industry since the start of the pandemic, LVMH has again prioritized internal recruitment, choosing to value the rich experience and skills of 49-year-old Motte, a former student of École Centrale Paris, who holds a Masters in Economics from the University of Cambridge and an MBA from France's Insead. The manager first caught the attention of the luxury group led by Bernard Arnault in 2018, when he was president of Celio, a role that he had held since 2015. Prior to Celio, the executive led Jennyfer, the company's womenswear brand, from 2001 to 2014. 

Motte began his career at French banking group BNP, before moving to McKinsey and ultimately transitioning to retail. This stage of his career started at Fnac Eveil & Jeux, where he became CEO in 2003, before taking over as head of Fnac Switzerland two years later. From 2007 to 2011, he was based in Dubai, where he led the development of Al Tayer Trends, a multi-franchise company specialized in lifestyle retail, as its CEO.

His successor at Sephora has not yet been announced. 

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