Neiman Marcus awards Jonathan Anderson, Amina Muaddi for creativity and innovation
Neiman Marcus Group announced on Tuesday that Jonathan Anderson will receive the Neiman Marcus Award for creative impact in the field of fashion, with Amina Muaddi honored for innovation in the field of fashion.
Anderson, the creative director of Loewe and designer behind his own namesake label, J.W. Anderson, was selected for being a prolific voice and force of measurable influence while designing at the Spanish fashion house. A decade into his tenure at Loewe, NMG said Anderson has "revitalized the luxury fashion house'," with his modern take on the brand's rich history, "coupled with a renewed commitment to craftsmanship" that "has earned the house commercial success and solidified Anderson as a leading voice for his generation," according to a press release.
In acknowledging Anderson's success, Neiman Marcus said it will further strengthen its ongoing partnership with Loewe by executing activations and immersive experiences to promote the fashion house to its luxury customers.
"Jonathan Anderson's passion for his craft is extraordinary. His ability to drive industry trends and forge his own creative path makes him an unparalleled visionary, and very deserving of this award," said Lana Todorovich, chief merchandising officer, Neiman Marcus.
"His connection to the arts and subject of surrealism offers a daring and refreshing design perspective. His thought-provoking fashion is a force that transcends across both men's and women's categories with a courageous ability to deliver the unexpected and keep customers on their toes."
Meanwhile, footwear designer Muaddi is being honored for her innovative footwear designs that combine unique shapes with volume and unexpected materials.
Launching her first official collection in 2018, Neiman Marcus took on her line in fall 2019. Since then, Muaddi's footprint with the luxury retailer has more than tripled and her sales trajectory continues to climb, said NMG, which operates both its Neiman Marcus and Bergdorf Goodman retail chains.
"These two new awards celebrate the pacesetters of creativity and innovation in luxury today. We are committed to revolutionize luxury experiences, and our creative impact and innovation honorees do just that through their unique brand expressions," said Geoffroy van Raemdonck, chief executive officer of NMG. "Our investment in propelling their work forward through the Neiman Marcus Awards platform reflects our commitment to furthering our relationships with brand partners and cultivating deep relationships with high value customers."
The two new awards come after NMG announced that Brunello Cucinelli will receive the 2023 Neiman Marcus award for distinguished service in the field of fashion, recognizing his influence on luxury lifestyle fashion and his commitment to humanistic capitalism.
The Neiman Marcus Awards will recognize its three 2023 honorees on March 5 during Paris Fashion Week.
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