New York Knicks name Ronnie Fieg creative director
U.S. basketball team New York Knicks announced on Friday the appointment of Ronnie Fieg as the NBA team's first-ever creative director.
"We are proud to announce that our founder, Ronnie Fieg, has been named the first-ever creative director of the New York Knicks," the New York Knicks said in an Instagram post on their official account.
"We celebrate tonight with Kith Night at Madison Square Garden as we debut our 2022-2023 City Edition Uniform and new court, designed by Ronnie and his brand."
Inside the main entrance of the game, the pair debuted a pop-up launching the Kith for Knicks 2022 collection one-day early in limited quantities, available to shop for ticketed and no-ticketed guests.
Every ticketed guest to Friday's game was also gifted a copy of the Kith for SLAM Commemorative Knicks Magazine, and given collaborative towel created with the Knicks and Stella Artois.
Fieg, the founder of label Kith, has collaborated several times with the New York Knicks in the past. Most recently, the designer issued, via his Kith brand, the Knicks' City Edition jersey for the 2020-2021 season, back in 2020.
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