Roger Vivier poaches new CEO Maria Cristina Lomanto from Miu Miu

Translated by
Nicola Mira
today Jul 22, 2019
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Luxury footwear label Roger Vivier, following the departure last spring of Camilla Schiavone, its CEO since 2014, now in charge of the Rautureau Apple Shoes group, has given its top job to Maria Cristina Lomanto. Lomanto took charge last June of the Parisian shoes and accessories label owned by Italian group Tod’s, FashionNetwork.com has learnt.

A court shoe model by Roger Vivier - rogervivier.com

Lomanto previously worked for the Prada group, which she joined in 2006 to work on the merchandising of Prada’s accessories collections. She was then promoted to the post of marketing director for Prada’s leather accessories, and in 2012 took charge of retail operations at Prada France. The following year Lomanto took on the same role at Miu Miu, and in 2015 she became the general manager of the Italian luxury group’s young label.
A law graduate from the University of Milan, Lomanto has worked for 20 years in the luxury industry. Before joining the Prada group, she notably worked for Jil Sander and for Yves Saint Laurent, where she was the commercial director for Italy and Switzerland.

Roger Vivier is busy restructuring, following the appointment of Gherardo Felloni as creative director last year. Felloni took over from Bruno Frisoni, whose stint as head of creativity lasted for nearly 16 years. In 2018, sales for Roger Vivier dropped 3.2% (-0.2% at constant exchange rates) to €173.5 million, but the label posted a strong recovery in the first quarter 2019, with a revenue of €43.9 million, up 16.2% compared to the same period a year ago.

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