Sep 17, 2023
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Rokt appoints new chief operating officer

Sep 17, 2023

E-commerce technology and AI firm Rokt announced on Thursday the appointment of Terry Bowen to the role of president and chief operating officer. 

Terry Bowen - BHP

Bowen will transition into the role over the next few months as he concludes other commitments, said the U.S. company in a press release. He be based in Rokt's New York office, where he will report directly to CEO Bruce Buchanan.

Bowen has more than 25 years of financial, strategic and operational experience across several of Australia's leading consumer-focused companies. Prior to Rokt, he most recently served as partner and chair of the operations group of Australian private equity firm BGH Capital. Before that, he was finance director of Wesfarmers Limited and served as an executive director of the company, after serving as finance director of Coles, managing director of Wesfarmers industrial and safety division, CFO of Jetstar Airways and finance director of Wesfarmers landmark.

"Terry is one of the strongest leaders I have worked with and has a proven track record across a wide range of industries," said Buchanan.

"We previously worked together at Jetstar Airways, where, as CFO, Terry played a key role in building the foundations that enabled the business to rapidly scale. He brings expertise, tenacity, curiosity, humility and leadership experience that will help us accelerate our global growth and achieve our business objectives. This new role also positions Rokt incredibly well to transition into a successful public company."

Bowen currently serves as director of Navitas and as an independent, non-executive director of BHP Group Limited, Coles Group Limited, Transurban Limited and the West Coast Eagles Football Club. 

"Having worked with some of Australia's largest retail businesses over the past two decades, I can see that Rokt's AI-powered technology is the ecommerce solution its partners need to unlock profitability," said Bowen. 

"As a former colleague, I've long admired Bruce's integrity, intellect and vision. He and the rest of the Rokt executive team are proven leaders and it's clear from Rokt's stellar growth that they've built a very strong, high-performance team environment. I'm thrilled to join the team at this exciting moment in the company's history and contribute to Rokt's continued success."

Earlier this month, ​Boohoo Group announced it is developing its year-old partnership with Rokt to increase user engagement and profit per transaction across markets in North America, Europe and Australia/New Zealand.

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