Sep 28, 2015
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Switzerland’s Tally Weijl creates new executive position to drive expansion

Sep 28, 2015

The fashion retailer has hired Dirk Maasen for the new position of Team Leader of Expansion Northern Europe, due to start in October, announced the fashion company this Monday. 

Tally Weijl store in Vienna - Tally Weijl

Maasen, who will also supervise Tally Weijl’s own stores, will report to Stephan Oehl, Head of Company Development and a member of the Board of Directors.

The new head of Expansion has previously worked at Germany’s Tom Tailor, where he held the role of Head of Real Estate. Other past experiences include the British consultancy company International Change and Equity Management Ltd, where he worked as Managing Director, and the German homeware manufacturer, Strauss Innovation.

Tally Weijl, founded in 1984, is a fashion retailer for young women based in Basel, Switzerland. Currently, the company manages around 800 stores worldwide, and nearly half of them operate in the Swiss market. The retailer employs over 3,400 people. 

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