Amazon-sponsored India Couture Week 2015 starts this Wednesday

By

Obi Anyanwu

Published
Jul 27, 2015

The Fashion Design Council of India (FDCI) announced in mid-July that Amazon.in, India’s largest online retailer, has become the official title sponsor of India Couture Week 2015. It joins luxury jewellery retailer Sunar as associate sponsor.

 
Mr. Sunil Sethi, President, FDCI, said, “Couture has always led the Indian high-end market, which is why a platform like this is significant. We look forward to an even more exciting experience this season, resulting in higher visibility and popularity. Our sponsor’s support is key to the event’s success.”
 
Vikas Purohit, Head, Amazon Fashion, India said, “We are very excited to take our partnership with FDCI a step further with the upcoming Amazon India Couture Week 2015. This is in line with our vision of transforming the way India sells and shops for fashion online.”

Amazon was recently one of the sponsors of New York Fashion Week: Mens that debuted on July 13. The company collaborated with 8 CFDA designers on a limited edition capsule collection featuring classic cartoon characters.

India Couture Week 2015 is being held from July 29 to August 2 at the Taj Palace Hotel in New Delhi.