Oct 30, 2014
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Haglöfs has a new CEO

Oct 30, 2014

As of 3 November, Peter Fabrin will be the new CEO of Haglöfs, the Swedish outdoor brand acquired by Asics Corporation in 2010.

Peter Fabrin new CEO of Haglöfs

He succeeds Eva Strand, Financial Director of Haglöfs, and Richard Jägrud, Product Director, who jointly held the interim CEO role since the departure of Nicolas Warchalowski, new CEO of Peak Performance.

Previously CEO of the Danish ready-to-wear The Original Group (Matinique, Part Two…), Peter Fabrin has also had leading roles at IC Companys, Diesel Nordic and InWear Group.

Haglöfs - which recorded a revenue of 77.5 million euros in 2013 - is present in 25 countries in Europe and Asia.

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