Reigning Champ captures latest lookbook in Toronto

By

Jennifer Braun

Published
Feb 1, 2017

Vancouver-based athleticwear brand Reigning Champ released on Tuesday its Spring Summer 2017 Core Program lookbook.

 
To celebrate the opening of Reigning Champ's Toronto flagship, which opened in November, the apparel brand chose Canada’s largest city to shoot its latest lookbook. In a series of black and white pictures, the Reigning Champ Core Program collection is captured on an outdoor basketball court where Toronto’s iconic CN Tower can be found in the background.
 
The Core Program collection consists of nine staple items such as sweatpants, tees and hoodies, available year-round in Black, Navy and Heather Grey. Each garment is handcrafted in Canada from signature Midweight Terry or Ringspun Jersey, with details including flatlock stitching, premium rib and bartack reinforcements.

The collection is available online and in Reigning Champ flagship stores.
 
Reigning Champ was founded in 2007. The brand is well-known for it’s classic athleticwear constructed from signature fabrics.