Rhone Apparel announces expansion into high-end retailers
Men’s activewear and lifestyle brand Rhone has announced its largest retail distribution and expansion plan to date, launching this spring. The company is projecting revenue of over $3 million in 2015, which represents 5 times its growth from the prior year due to retail expansion and its wholesale business.
Rhone Apparel will expand to 16 Bloomingdale’s locations in spring 2015 in, among other locations, New York City, Chicago, Beverly Hills, San Francisco and Long Island, and 8 more stores in the fall.
"With the current athletic trend in the market, Bloomingdale's is excited to be partnering with Rhone Apparel in many of our locations," said David Fisher, Bloomingdale's Executive Vice President and General Merchandise Manager.
In addition to the Bloomingdale’s stores, Rhone will be carried in Paragon Sports, Darien Sport Shop, Nordstrom Direct, and expand to 17 Equinox locations (Beverly Hills, Chicago, Boston, New York...).
Rhone Apparel was founded in 2012 as a premium men’s activewear company that produces high-quality attire. The brand is currently available at Bloomingdale’s, Equinox, and Nordstrom.com.
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