Ritmo Mundo & Los Angeles Galaxy partner up
today Nov 4, 2014
The Los Angeles Galaxy football franchise has announced it has signed an exclusive partnership with luxury watchmaker Ritmo Mundo for the MLS 2014-2015 football season.
It is the first partnership with a professional sports team for the Ritmo Mundo group, but also the first partnership with a watchmaker for Los Angeles Galaxy.
The group, whose headquarters are on the famous Rodeo Drive in Beverly Hills, is becoming increasingly involved in the football industry, whose fans continue to increase in the United States, notably since the World Cup in Brazil in June/July 2014.
Ritmo Mundo will use this partnership to develop its eponymous luxury brand, but also to develop the reputation of the group’s other brand Reflex, a new line of Slap-watches with a vertical LED display, which is currently seeing great success in its international development.
This partnership will be displayed in the stadium’s VIP rooms and corridors leading to the locker rooms thanks to a personalized display case showcasing the Ritmo Mundo & Reflex lines to the club’s preferred partners and spectators. Not to mention on advertising throughout the entire stadium and on the club’s social platforms.
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