Missguided has finally filled the long-vacant key post of chief digital officer. The UK-based online fast-fashion retailer has reportedly poached Nick Thomas from UK health supplements retailer Holland & Barrett.
The fashion retailer has named 18-year-old streamer and esports champion Kyle “Bugha” Giersdorf as its first chief gaming scout, a role in which he will help select talent for the brand’s new gamer training program.
The Italian label has confided the North American market to luxury industry veteran Daniella Vitale and the EMEA region (Europe, the Middle East and Africa) to Vincenzo Equestre, who joins the brand from Chaumet.
The executive, who has two decades of experience in the sector, joins the Kering-owned luxury brand from Fendi, where she most recently served as VP for U.S. retail and retail corporate functions in the Americas.
The Italian fashion’s group CEO, Umberto Macchi di Cellere, has left. He has been replaced by president and vice-president Diego and Andrea Della Valle, who have hired Simona Cattaneo as Tod's new general manager.