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Published
Jun 27, 2014
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Seraphine: John Bailey named CFO

Published
Jun 27, 2014

Séraphine, the maternity wear brand founded ten years ago in London by the French designer Cécile Reinaud, has appointed John Bailey as CFO. From 2010 until last February, John Bailey served as CFO for wholesale and international at Superdry (Supergroup).

Séraphine's home page


In his new role, John Bailey will be responsible in particular for Séraphine’s development in the United States, where an opening in New York is planned for the end of the year, according to Drapers.

Well-liked and appreciated by celebrities such as Kate Middleton, Séraphine, which will participate in the next edition of Playtime Paris in July, is present France, in particular in the Galeries Lafayette.

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