Apr 5, 2018
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Simone Rocha installation arrives at Dover Street Market NY

Apr 5, 2018

Irish designer Simone Rocha has a new installation at Dover Street Market in NY showcasing her SS18 dresses on bust forms surrounded, by her seasonal "fuzzy doll" embroidery pattern of red and white dolls holding hands.

Simone Rocha installation - Dover Street Market New York

The new installation is the latest artistic venture for Rocha, who has forged a solid partnership with Dover Street Market (DSM). She previously created an in-store installation and window for the boutique using greenery, which aimed to bring an organic aesthetic to the shop. Rocha has shop-in-shops at DSM in London, NY and Ginza, as well as in Beijing.

Rocha has also worked on a number of special installations in Dover Street Market locations worldwide, marking events such as seasonal re-openings, anniversaries and collaborations. Installations often feature the designer's signature Perspex furniture and hand-made sculptures.

The new Simone Rocha installation is now on display on the first floor of Dover Street Market in NY. DSMNY is located at 160 Lexington Avenue in New York City.

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