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News
Micro-influencers and K-Pop stars are key to beauty brands - report
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3/22
Launchmetrics AW23 report: Dior and Burberry are big hits, but what else made an impact?
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3/21
2022 review: A year to remember... or forget?
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1/1
Fashion and luxury facing the new era of catwalk shows
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12/21
Valentino, Dior, Saint Laurent win attention race at SS23 shows says Launchmetrics
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11/8
The metaverse: fashion and luxury’s new Eldorado, or a mirage?
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10/20
TikTok becomes platform with strongest growth in media impact value for beauty brands
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10/18
The Hyères Festival returns from October 13 to 16
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10/10
Coperni's spray-on dress is a viral hit on social media
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10/4
The facts behind the Fall/Winter 2022 runway trends
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9/6
Launchmetrics launches visual content platform and invests in AI
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7/20
Marketing: how to optimize data collection and analysis
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7/8
Ralph Toledano, passing the baton, considers his tenure at the Fédération de la Haute Couture et de la Mode
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6/30
French Federation primed to elect Bruno Pavlovsky as new president
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6/21
Kravis Dolce & Gabbana-hosted wedding takes the media by storm
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5/24
Paris Women’s Fashion Week sees its online audience soar
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3/30
Launchmetrics acquires its main competitor DMR, strengthens data and analytical capabilities
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3/29
Youtube offers fashion brands the chance to create long-lasting content
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10/13
Lil Nas X helps catapult Versace to top of Met Gala media impact charts
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9/19
Launchmetrics takes to the runway with Negris LeBrum at NYFW
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9/12
Dior dominates global luxury power players ranking; Gucci climbs in China
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9/1
French Federation claims quarter-billion-euro Media Impact Value for 2021 events in Paris
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4/30
Courtin-Clarins family invests in Pai Skincare
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4/13
Dior tops global luxury media charts in Q4
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2/5
French Federation sets January menswear and haute seasons dates; calculates Media Impact Value of $123 million for previous season
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11/19
Launchmetrics lands in China with acquisition of analytics firm Parklu
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11/18
Big four organizers discuss the future of fashion weeks
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11/6
Launchmetrics to examine the future of brand performance in new virtual summit
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10/21
Adapting to the pandemic: lessons from fashion month
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10/16
Pinterest's 400 million users to get access to Fashion Week shows
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9/25
French Federation releases breakdown of Paris Fashion Week
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9/21
Pascal Morand and Séverine Merle on re-inventing Paris Menswear during and after the pandemic
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7/9
Fédération president Ralph Toledano explains the thinking behind Paris' first digital fashion weeks to FashionNetwork.com
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7/4
Fédération inks deals with YouTube, Google, Instagram and Facebook; launches dedicated platform for Paris couture and menswear
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6/30
Future of influencer marketing takes shape amidst coronavirus pandemic
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5/5
Dua Lipa x Pepe Jeans, a €6m+ collaboration
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2/20
Natti Natasha generates most social media buzz at NYFW; Salma Hayek owns Oscars
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2/20
Desigual’s 2020 show created €2.4m in media buzz in Europe and Americas
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2/3
Sustainability and diversity shape conversation around fashion weeks
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1/29
Marketing and beauty, the strategies of a millionaire alliance
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1/10
The community behind the hashtag: how much are #MangoGirls really worth?
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11/22
Victoria Beckham proves hers is the most influential LFW brand
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9/23
James Charles snatches social media crown at NYFW
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9/17
Launchmetrics unveils C-suite brand-decisioning platform for fashion, beauty
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7/10
JLo leads social media rankings at CFDA Fashion Awards
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7/3
How luxury brands are raising the stakes on Instagram
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6/7
Versace wins Met Gala social media race for second year running
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5/17
Podcast: the future of influencer marketing according to Michael Jaïs of Launchmetrics
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4/4
Luxury industry tackles diversity, inclusivity challenges
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3/29
Tokyo Fashion Week strengthens its industry and consumer appeal
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3/14
Victoria Beckham wins LFW social media war
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2/22
Ralph Lauren named buzziest brand during SS19 fashion month
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2/15
Pinterest joins forces with French marketing metric specialist Launchmetrics
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1/24
Italy and Paris host most influential menswear fashion weeks as co-ed shows cast shadow over events’ future
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1/9
Show organiser Pitti Immagine boosts digital strategy with e-Pitti virtual event platform
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10/11
Victoria Beckham is LFW's social media winner says Launchmetrics
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9/20
Dior keen to amp up high-tech social media efforts
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9/19
Launchmetrics CEO: "The luxury industry has handed over content creation to influencers"
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9/10
Marketing analytics specialist
Launchmetrics
raises $50 million in capital
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9/5
Versace
tops
Met
Gala online and social media rankings
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5/15
More results
News
Défilés automne-hiver 23: Dior, Chanel et Burberry ont suscité l'engouement
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3/22
Mode et luxe face à la nouvelle ère des défilés spectacles
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12/21
Des RP sous influence: comment les bureaux de presse travaillent avec les stars des réseaux sociaux
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11/22
Valentino, Dior et Saint Laurent sont les vedettes du printemps 2023, d’après Launchmetrics
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11/9
Mode et luxe: le métavers, nouvel eldorado ou mirage?
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10/19
TikTok, nouvelle plateforme incontournable pour les marques de beauté
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10/18
Le Festival de Hyères revient du 13 au 16 octobre
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10/9
La robe en spray de Coperni affole les compteurs sur les réseaux sociaux
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10/3
Launchmetrics prépare un hackathon dédié à la beauté et aux nouvelles technologies
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9/9
Ce que les looks les plus téléchargés nous révèlent des tendances de l'hiver 2022
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9/7
Launchmetrics lance une plateforme de contenu visuel et investit dans l’IA
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7/19
Marketing : quelles pistes pour optimiser la mesure et l'interprétation des données?
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7/7
Ralph Toledano (Fédération de la Haute Couture et de la Mode): "La FHCM, c'est un travail d'équipe, pas un one man show"
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6/30
La Fédération de la haute couture et de la mode s'apprête à nommer Bruno Pavlovsky comme président
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6/21
La Fashion Week féminine de Paris voit son audience exploser sur la Toile
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3/30
Launchmetrics se renforce avec l'acquisition de son compétiteur italien DMR
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3/29
L’IFM organise la nouvelle édition de son séminaire "Fashion Reboot"
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10/19
Pour les contenus mode, YouTube mise sur le temps long
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10/13
Launchmetrics défile à New York avec Negris LeBrum
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9/12
La FHCM estime la valeur d’impact médiatique des événements parisiens de 2021 à 250 millions d’euros
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5/3
La famille Courtin-Clarins investit dans Pai Skincare
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4/12
Paris annonce les dates de ses prochaines saisons de mode masculine et de haute couture
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11/20
Launchmetrics s'implante en Chine avec l’acquisition de la plateforme d’analyse Parklu
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11/17
L’avenir des Fashion Weeks vu par les quatre plus grandes fédérations mondiales de la mode
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11/6
Launchmetrics va tenir un sommet virtuel dédié à l’avenir du développement de marques
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10/21
Fashion Week en temps de pandémie: comment les marques ont préservé leur valeur médiatique
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10/15
Pinterest rend la Fashion Week accessible à ses 400 millions d'utilisateurs
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9/25
Paris Fashion Week: 84 maisons au calendrier, dont 18 avec un défilé en physique
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9/22
Le Première Vision Digital Show dévoile son offre
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9/12
À quelques heures de la "Paris Fashion Week Online" masculine, rencontre avec Pascal Morand et Séverine Merle
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7/8
Fashion weeks digitales : le président Ralph Toledano détaille sa vision
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7/4
PFW Online : la Fédération lance sa plateforme avec YouTube, Google, Instagram et Facebook
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6/30
Marketing d'influence : comment le coronavirus change la donne
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5/4
Marketing et beauté : une alliance qui vaut de l’or
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1/9
Launchmetrics s’offre le créateur de contenus visuels IMAXtree
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12/3
Inditex : quelles sont les retombées des stratégies marketing de ses enseignes ?
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11/26
#MangoGirls : combien vaut la communauté qui se cache derrière le hashtag ?
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11/21
Les influenceurs sont près de 70 % à avoir dopé leurs revenus en 2018
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5/9
Votre Podcast : l'avenir de l'influence selon Michael Jaïs (Launchmetrics)
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4/2
Podcast : Michael Jaïs et l'avenir de l'influence
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4/1
Diversité : face aux polémiques, les maisons de luxe mettent en place des garde-fous
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3/28
Bpifrance : résultat net record en 2018
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3/26
Fashion Week de Tokyo : Koché parmi les 52 défilés au programme
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3/15
Le Sommet du Luxe et de la Création se penche sur "la fabrique de l'émotion"
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1/28
Pinterest s’associe au spécialiste français de l’analyse de données Launchmetrics
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1/23
Milan et Paris accueillent les Semaines de la mode masculine les plus influentes
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1/9
Luxe : de l’usage délicat des réseaux sociaux en Chine
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11/22
Comment les influenceurs modifient les métiers du marketing
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10/12
Pitti Immagine se renforce sur le digital
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10/10
Dior veut mettre le turbo sur le digital
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9/19
Michael Jais (Launchmetrics) : "Les influenceurs, un relais idéal pour le luxe"
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9/11
Michael Jais (
Launchmetrics
) : « Le luxe a délégué son message aux influenceurs »
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9/5
Micro-influenceur ou superstar, lequel choisir pour sa campagne ?
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9/5
Launchmetrics
lève 50 millions de dollars
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9/5
Asos
ou le pari d'une stratégie d'influence transparente
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4/19
78 % des marques ont fait appel aux influenceurs en 2017
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4/16
Souler, la plateforme
e-commerce
qui fait la part belle aux influenceurs
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2/6
Étude : la Fashion Week toujours pertinente à l'ère du numérique
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1/26
Les mannequins, ces générateurs d'influence sur Internet
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11/13
Influence :
Launchmetrics
investit dans le spécialiste italien Visual Box
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5/29
More results
News
Dior y Burberry sobresalen en el informe otoño-invierno 2023 de Launchmetrics
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3/22
Resumen del 2022: ¿un año para recordar... o para olvidar?
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1/3
La moda y el lujo se adaptan a la nueva era de los desfiles espectáculo
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12/21
Valentino, Dior y Saint Laurent ganan la batalla por la atención en los desfiles de primavera-verano 2023
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11/8
¿El metaverso es el nuevo el dorado para la moda y el lujo o solo un espejismo?
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10/19
TikTok se convierte en la plataforma de mayor crecimiento de impacto mediático para las marcas de belleza
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10/18
El Festival de Hyères celebra una nueva edición del 13 al 16 de octubre
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10/10
El vestido de spray de Coperni revoluciona las redes sociales
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10/4
Otoño-invierno 2022: los datos detrás de las tendencias de las pasarelas
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9/6
Launchmetrics lanza un marketplace de contenido e invierte en inteligencia artificial
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7/19
Marketing: ¿Cómo medir e interpretar datos para una estrategia optimizada?
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7/8
Ralph Toledano habla sobre su trabajo al frente de la Fédération de la Haute Couture et de la Mode
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7/1
La Federación de Alta Costura y Moda se alista a nombrar a Bruno Pavlovsky como nuevo presidente
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6/21
La Fashion Week femenina de París dispara su audiencia en internet
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3/30
Launchmetrics refuerza sus servicios con la adquisición de su competidor italiano DMR
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3/29
La moda en Youtube, contenido con la mirada puesta en el largo plazo
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10/12
Lil Nas X catapulta a Versace a lo más alto de las listas de impacto mediático de la Met Gala
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9/20
Launchmetrics salta a la pasarela de la NYFW junto a Negris LeBrum
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9/12
Dior domina la clasificación mundial de los actores del lujo y Gucci sube en China
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9/1
Con Esteban Cortázar, Desigual impulsa su impacto mediático a más de 1 millón de dólares
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6/17
El valor del impacto mediático de los desfiles parisinos de 2021 se calcula en 250 millones de euros
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5/4
La familia Courtin-Clarins invierte en Pai Skincare
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4/12
Marcos Luengo se reinventa, después de un año difícil
access_time
3/1
Dior lidera los rankings de marketing del lujo en el cuarto trimestre
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2/8
De cómo el confinamiento volvió mediática a la moda deportiva y de hogar
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1/14
Inditex y Netflix, ¿una alianza de éxito?
access_time
11/20
La Federación Francesa confirma la pasarela masculina y de Alta Costura para el próximo enero
access_time
11/19
Launchmetrics se hace fuerte en China con la adquisición de la plataforma de análisis Parklu
access_time
11/17
El futuro de las fashion weeks, a debate entre sus máximos responsables
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11/5
Launchmetrics lanza su summit virtual dedicado al futuro del rendimiento de las marcas
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10/21
¿Cómo se adaptan las marcas a las Fashion Weeks para ser mediáticas en tiempos de pandemia?
access_time
10/15
Mango se estrena en TikTok
access_time
10/14
Pinterest hace que la Semana de la Moda sea accesible a sus 400 millones de usuarios
access_time
9/24
La Federación Francesa publica el desglose de la Semana de la Moda de París
access_time
9/22
¿Cómo han adaptado las empresas de moda sus estrategias de marketing frente al Covid-19?
access_time
9/3
La FHCM francesa lanza plataforma con YouTube, Google, Instagram y Facebook
access_time
6/30
Marketing: ¿Qué influencers españolas aseguran mayor impacto mediático?
access_time
5/26
Marketing de influencers: el antes y el después del coronavirus
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4/30
Mango apuesta por la música para sobrellevar el confinamiento
access_time
4/1
Dua Lipa x Pepe Jeans: una colaboración de más de 6 millones de euros
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2/20
Desigual: ¿cómo un desfile al margen de las fashion weeks puede generar 2,4 millones de euros?
access_time
2/3
Nuria de Miguel (MBFW Madrid): "Quiero que Madrid respire moda durante la fashion week"
access_time
1/28
¿Cuál es el interés internacional que genera la MBFW Madrid?
access_time
1/22
Marketing y belleza: las estrategias de una alianza millonaria
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1/8
María Pombo lanza su firma de moda Name the brand
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11/24
La comunidad detrás del hashtag: ¿cuánto valen las #MangoGirls?
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11/21
Inditex: ¿qué impacto genera la estrategia de marketing de cada marca?
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11/14
La sostenibilidad en la moda y la cosmética, factor clave para generar impacto digital en España
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10/28
Victoria Beckham demuestra que su marca es la más influyente de las pasarelas de Londres
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9/23
MBFWMadrid, una pasarela emergente que despierta el interés internacional por encima de Lisboa o Tokio
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6/26
Versace gana la carrera de las redes sociales en la Gala del Met por segundo año consecutivo
access_time
5/17
Los ingresos de cerca del 70 % de los influencers aumentaron en 2018
access_time
5/14
Podcast: el futuro de la influencia según Michael Jaïs (Launchmetrics)
access_time
4/3
Los profesionales del lujo reaccionan ante las polémicas por discriminación y falta de inclusión
access_time
3/29
La Fashion Week de Tokio refuerza su atractivo para la industria y el consumidor
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3/15
Victoria Beckham fue la marca más fuerte en redes durante la LFW
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2/25
Ralph Lauren fue la marca más influyente de la temporada primavera-verano 2019
access_time
2/18
El delicado uso de las redes sociales en torno al lujo en China
access_time
11/23
Pitti Immagine gana fuerza en el terreno digital
access_time
10/11
Dior acelera en el ámbito digital
access_time
9/20
More results
News
Rapporto Launchmetrics AI 2023/24: Dior e Burberry grandi successi, ma cos'altro ha avuto un impatto?
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3/21
Il 2022: un anno da ricordare... o da dimenticare?
access_time
1/4
Influencer e PR: come lavorano gli uffici stampa con le star dei social media?
access_time
11/23
Valentino, Dior e Saint Laurent sono le stelle della PE 2023, secondo Launchmetrics
access_time
11/10
Moda e lusso: il metaverso è il nuovo eldorado o un miraggio?
access_time
10/20
TikTok, nuova piattaforma indispensabile per i marchi di bellezza
access_time
10/18
Il Festival di Hyères torna dal 13 al 16 ottobre
access_time
10/10
Coperni ha fatto scalpore grazie a una performance con Bella Hadid
access_time
10/4
Cosa ci rivelano i look più scaricati delle tendenze per l’inverno 2022
access_time
9/9
Ralph Toledano (Fédération de la Haute Couture et de la Mode): “Nella FHCM c’è un lavoro di squadra, non un one man show”
access_time
7/1
Launchmetrics compra l'italiana DMR
access_time
3/29
La federazione francese della moda fissa le date di gennaio per menswear e haute couture
access_time
11/19
Launchmetrics penetra in Cina con l'acquisizione della piattaforma di analisi Parklu
access_time
11/17
Il futuro delle Fashion Week visto dalle quattro maggiori federazioni mondiali della moda
access_time
11/6
Paris Fashion Week: ecco i dettagli del calendario ufficiale
access_time
9/22
Ralph Toledano (Presidente FHCM) spiega le idee alla base delle prime Fashion Week digitali
access_time
7/4
PFW online: la FHCM lancia la sua piattaforma con YouTube, Google, Instagram e Facebook
access_time
6/30
Launchmetrics acquista il creatore di contenuti visivi IMAXtree
access_time
12/3
Inditex: quali sono le ricadute delle strategie di marketing dei suoi marchi?
access_time
11/27
Pitti Uomo 96: impatto media record da 14 milioni di euro secondo Launchmetrics
access_time
6/25
Palm Angels, GCDS e Chiara Ferragni Collection le giovani insegne più “hot” del trimestre
access_time
4/16
Chiara Ferragni, ecco come funziona il mestiere di influencer
access_time
3/26
Fashion week maschili: Milano e Parigi in testa, mentre Londra e New York faticano
access_time
1/9
Lusso: il delicato utilizzo dei social network in Cina
access_time
11/22
Pitti Immagine si rafforza nel digitale
access_time
10/10
Launchmetrics
: fundraising da 50 mln di dollari per crescere
access_time
9/5
Pitti Uomo
94 supera quota 19.000 buyer
access_time
6/15
La Moda
si affida sempre più agli influencer
access_time
4/6
Le modelle, queste generatrici di influenza su Internet
access_time
11/13
Reputazione e influenza on-line:
Launchmetrics
investe nello specialista italiano Visual Box
access_time
5/29
Influencer: uno studio di
Launchmetrics
suggerisce che il loro impatto si farà sentire più avanti nel tempo
access_time
4/26
Il
CFDA
esplora la
NYFW
: Men's: “I tempi sono favorevoli al cambiamento”
access_time
5/2
Augure
e
Fashion GPS
si alleano per dar vita a
Launchmetrics
access_time
1/28
News
Das Metaversum – neues Eldorado für Mode- und Luxusmarken oder nur Illusion?
access_time
10/19
Modewettbewerb Festival de Hyères findet vom 13. bis 16. Oktober statt
access_time
10/10
Französischer Verband bereitet sich auf die Wahl von Bruno Pavlovsky zum neuen Präsidenten vor
access_time
6/21
Starker Anstieg der Online-Teilnehmerzahlen an der Pariser Modewoche
access_time
3/31
Die Daten-Analyse-Plattform Launchmetrics übernimmt ihren Hauptkonkurrenten DMR
access_time
3/29
Youtube verhilft Modemarken zu Evergreen Content
access_time
10/15
Dior dominiert Luxus-Ranking
access_time
9/2
Französischer Modeverband legt Januar-Termine für Menswear und Haute Couture fest
access_time
11/20
Die Zukunft der Fashion Weeks aus der Sicht der vier größten Modeverbände der Welt
access_time
11/6
Französischer Modeverband enthüllt Vorschau auf Paris Fashion Week
access_time
9/22
Die erste digitale Haute Couture Saison in Paris: Viele Teaser, wenig neue Kleider
access_time
7/9
PFW Online: Modeverband startet Plattform mit Unterstützung von YouTube, Google, Instagram und Facebook
access_time
6/30
#MangoGirls: Wie viel ist die Community hinter dem Hashtag wert?
access_time
11/21
Versace führt im zweiten Jahr in Folge die Met Gala Social Media-Rangliste an
access_time
5/17
Ihr Podcast: Die Zukunft des Influencer-Marketings nach Launchmetrics CEO Michael Jaïs (FR)
access_time
4/4
Die Luxusbranche im Zeitalter der Vielfalt und Integration
access_time
3/29
Tokyo Fashion Week stärkt Attraktivität für Branche und Verbraucher
access_time
3/14
Dior legt den Turbogang für die Digitalisierung ein
access_time
9/19
Studie: Bedeutung von Influencern wird in Zukunft noch steigen
access_time
4/26
News
早报 | LVMH高管继续大洗牌;Mango中国仅剩1家门店
access_time
4/20
午报| Dior成2023秋季时装周最受关注奢侈品牌;Fear of God将举办首场时装秀
access_time
3/22
深度 | 还未发售就被炒至1.3万,“阿童木大红靴”为何突然爆红?
access_time
2/16
深度 | 从Loewe们看“怪美”崛起
access_time
1/4
深度|从路易威登15年来的7张广告,看奢侈品牌如何讲好“名人”故事?
access_time
11/24
早报 | 作价2.9亿,快时尚Gap大中华区业务被卖;Ferragamo前三季度利润大涨逾69%
access_time
11/14
早报 | Dior成2022秋季热度最高的奢侈品牌;adidas前景堪忧
access_time
9/8
Chanel 时尚业务总裁成为新一任法国高级定制和时装联合会主席
access_time
6/23
早报 | 优衣库母公司上半财年利润大涨逾41%;完美日记母公司收到退市预警
access_time
4/18
早报 | 传优衣库将与Rick Owens联名;Mulberry发布盈利预喜
access_time
3/30
深度 | Ralph Lauren如何逆势翻盘?
access_time
3/30
香缇卡被La Prairie母公司收购,估值猛涨近5倍至7亿美元
access_time
12/23
深度 | DIOR如何成为最懂中国市场的奢侈品牌?
access_time
11/16
分析称Dior正从Gucci手中抢夺市场份额
access_time
10/18
深度 | 当营销方式越来越复杂,SK-II如何回归与消费者对话的本质?
access_time
9/8
深度 | Prada为何盯上北京冬奥会?
access_time
9/7
LVMH全球门店数逼近5500家,近40%位于亚洲市场
access_time
9/7
估值约8亿,高端美妆品牌香缇卡寻求出售
access_time
9/1
深度 | 时尚博主这门生意如何实现可持续?
access_time
7/5
深度 | 国外美妆巨头打算怎么对付“完美日记们”?
access_time
6/22
早报 | 报道指香奈儿引领不了中国女性
access_time
6/11
深度 | Tod’s找到救星了吗
access_time
4/15
Launchmetrics最新报告:Dior成为媒体价值最高的奢侈品牌
access_time
2/24
深度 | “消失”的纽约时装周
access_time
2/24
巴黎时装周将取消所有线下走秀
access_time
1/14
巴黎男装周和巴黎高定时装周确认将于明年1月举行,上届的媒体影响价值高达1.23亿美元
access_time
11/23
国际四大时装周的掌门人共商未来:肯定线上线下混合模式,伦敦和纽约可能取消男装周
access_time
11/12
深度 | 腾讯视频如何得到奢侈时尚品牌的心?
access_time
10/17
深度 | 时装周重启,LVMH归来,开云缺席
access_time
10/5
巴黎时装周披露最新日程:Dior、LV、Chanel 等19个品牌确认将举办线下大秀
access_time
9/28
首个数字化的巴黎时装周公布完整日程,已与多家社交媒体平台达成合作协议
access_time
7/1
当疫情击中奢侈品地图的心脏
access_time
3/13
Launchmetrics 最新报告:美妆产业营销影响力最显著的是意见领袖,传统纸媒和名人效用也不容忽视
access_time
1/13
数字化转型势不可挡,Chanel 为何依然偏爱纸媒?
access_time
12/11
Victoria Beckham 成为伦敦时装周上媒体影响力价值最高的品牌
access_time
9/25
Dior愈战愈勇!去年收入挺进50亿欧元俱乐部
access_time
9/16
深度 | Gucci正在“变老”
access_time
7/30
伦敦时装周公布最新日程安排,成为首个向公众开放的国际性时装周
access_time
7/18
DIOR男装凶猛
access_time
6/27
伦敦时装周社交媒体影响力分析:总体价值为纽约时装周的五分之一,Victoria Beckham力拔头筹
access_time
9/24
奢侈品牌的内容营销应该完全仰仗KOL吗?时尚科技新锐 Launchmetrics 的CEO发表独到见解
access_time
9/12
奢侈品和时尚行业营销方案供应商 Launchmetrics 完成 5000万美元融资
access_time
9/7
Launchmetrics最新报告:美妆业背后的营销影响力价值 55.56%来自KOL,仅19.43%来自媒体
access_time
7/23
Versace能成为下一个进入10亿俱乐部的奢侈品牌吗?
access_time
6/19
四大时装周期间,谁在统治社交媒体?
access_time
3/12
CFDA最新报告:量化分析四大时装周和127位设计师的媒体影响力价值
access_time
1/29
五家知名机构对奢侈品牌社交媒体营销的最新研究汇总
access_time
12/11
Data on the Runway 报告:数据解析 2018春夏四大时装周“意见领袖”的影响力
access_time
11/17
News
CFDA
explores
NYFW
: Men's: “The time is favourable for change.”
access_time
4/28
News
Платформа Launchmetrics проанализировала показы сезона Осень-Зима 2023/24
access_time
3/23
Показы-спектакли: новая реальность сектора моды и люкса
access_time
12/29
Launchmetrics: коллекции Valentino и Dior сезона Весна-Лето 2023 стали лидерами по загрузкам и просмотрам
access_time
11/8
Метавселенная: новый эльдорадо или мираж?
access_time
10/21
Фестиваль моды в Иере пройдет с 13 по 16 октября
access_time
10/11
Коллекции сезона Осень-Зима 2022: тенденции и факты
access_time
9/6
Аналитики объяснили идею с «уничтоженными» кедами Balenciaga
access_time
5/16
Launchmetrics: цифровая аудитория Парижской недели моды показала взрывной рост
access_time
3/31
С Youtube бренды могут создавать долговременный контент, актуальный даже через годы
access_time
10/19
FCHM оценивает «медийную ценность» (MIV) прошедших в 2021 году недель моды в четверть миллиарда евро
access_time
5/4
Launchmetrics: Dior – мировой лидер по показателю эквивалента медийной прибыли (MIV)
access_time
2/5
FHCM объявила даты проведения ближайших недель мужской моды и От-Кутюр
access_time
11/20
Опубликовано расписание Недели моды в Париже: запланировано 18 «живых» показов
access_time
9/22
Бренд Victoria Beckham стал самым влиятельным на Неделе моды в Лондоне
access_time
9/24
Проблемы разнообразия и инклюзивности: бренды принимают меры безопасности
access_time
4/3
Неделя моды в Токио становится ближе к бизнесу и потребителям
access_time
3/15
Augure
и
Fashion GPS
создают совместную компанию
Launchmetrics
access_time
2/3
News
ファッションPRのステディ スタディがデジタルショールームシステム開設、オンライン上で業務が完結
access_time
5/27
「ディオール」、デジタルマーケティングを強化 SNSやインフルエンサー利用も
access_time
9/19
News
Dior e Burberry se destacam no relatório de outono-inverno 2023 da Launchmetrics
access_time
3/23
Launchmetrics diz que a Valentino, Dior e Saint Laurent ganharam maior atenção nos desfiles de primavera-verão 2023
access_time
11/9
TikTok torna-se plataforma de impacto midiático que mais cresce para marcas de beleza
access_time
10/18
Vestido spray da Coperni revoluciona as redes sociais
access_time
10/5
Paris Fashion Week feminina vê audiência explodir na Web
access_time
3/31
Moda no YouTube: conteúdo com vista ao longo prazo
access_time
10/15
Launchmetrics pela primeira vez na passarela da NYFW com Negris LeBrum
access_time
9/13
Dior domina ranking mundial de players mais poderosos do luxo enquanto Gucci progride na China
access_time
9/1
Dior lidera ranking de marketing de luxo no quarto trimestre
access_time
2/8
Federação Francesa confirma desfiles masculinos e de alta-costura em janeiro
access_time
11/20
O futuro das fashion weeks, em debate entre seus principais responsáveis
access_time
11/6
Semana da Moda de Paris: 84 marcas no calendário, 18 delas com desfile físico
access_time
9/22
Federação Francesa da Alta-Costura e da Moda lança plataforma com YouTube, Google, Instagram e Facebook
access_time
7/1
Marketing de Influência: como o novo coronavírus está mudando o jogo
access_time
5/5
Semanas da moda continuam sendo relevantes na era digital
access_time
1/26
News
Dior y Burberry sobresalen en el informe otoño-invierno 2023 de Launchmetrics
access_time
3/22
La moda y el lujo se adaptan a la nueva era de los desfiles espectáculo
access_time
12/21
Valentino, Dior y Saint Laurent ganan la batalla por la atención en los desfiles de primavera-verano 2023
access_time
11/8
¿El metaverso es el nuevo el dorado para la moda y el lujo o solo un espejismo?
access_time
10/19
TikTok se convierte en la plataforma de mayor crecimiento de impacto mediático para las marcas de belleza
access_time
10/18
El Festival de Hyères celebra una nueva edición del 13 al 16 de octubre
access_time
10/10
El vestido de spray de Coperni revoluciona las redes sociales
access_time
10/4
Otoño-invierno 2022: los datos detrás de las tendencias de las pasarelas
access_time
9/6
Launchmetrics lanza un marketplace de contenido e invierte en inteligencia artificial
access_time
7/19
Marketing: ¿Cómo medir e interpretar datos para una estrategia optimizada?
access_time
7/8
Ralph Toledano habla sobre su trabajo al frente de la Fédération de la Haute Couture et de la Mode
access_time
7/1
La Federación de Alta Costura y Moda se alista a nombrar a Bruno Pavlovsky como nuevo presidente
access_time
6/21
La Fashion Week femenina de París dispara su audiencia en internet
access_time
3/30
Launchmetrics refuerza sus servicios con la adquisición de su competidor italiano DMR
access_time
3/29
La moda en Youtube, contenido con la mirada puesta en el largo plazo
access_time
10/13
Lil Nas X catapulta a Versace a lo más alto de las listas de impacto mediático de la Met Gala
access_time
9/20
Launchmetrics salta a la pasarela de la NYFW junto a Negris LeBrum
access_time
9/12
Dior domina la clasificación mundial de los actores del lujo y Gucci sube en China
access_time
9/1
Con Esteban Cortázar, Desigual impulsa su impacto mediático a más de 1 millón de dólares
access_time
6/17
El valor del impacto mediático de los desfiles parisinos de 2021 se calcula en 250 millones de euros
access_time
5/4
Marcos Luengo se reinventa, después de un año difícil
access_time
3/1
Dior lidera los rankings de marketing del lujo en el cuarto trimestre
access_time
2/8
Inditex y Netflix, ¿una alianza de éxito?
access_time
11/20
La Federación Francesa confirma la pasarela masculina y de Alta Costura para el próximo enero
access_time
11/19
Launchmetrics se hace fuerte en China con la adquisición de la plataforma de análisis Parklu
access_time
11/17
El futuro de las fashion weeks, a debate entre sus máximos responsables
access_time
11/5
Launchmetrics lanza su summit virtual dedicado al futuro del rendimiento de las marcas
access_time
10/21
¿Cómo se adaptan las marcas a las Fashion Weeks para ser mediáticas en tiempos de pandemia?
access_time
10/15
Mango se estrena en TikTok
access_time
10/14
Pinterest hace que la Semana de la Moda sea accesible a sus 400 millones de usuarios
access_time
9/24
La Federación Francesa publica el desglose de la Semana de la Moda de París
access_time
9/22
La FHCM francesa lanza plataforma con YouTube, Google, Instagram y Facebook
access_time
6/30
Marketing de influencers: el antes y el después del coronavirus
access_time
4/30
Mango apuesta por la música para sobrellevar el confinamiento
access_time
4/1
Nuria de Miguel (MBFW Madrid): "Quiero que Madrid respire moda durante la fashion week"
access_time
1/28
¿Cuál es el interés internacional que genera la MBFW Madrid?
access_time
1/23
Marketing y belleza: las estrategias de una alianza millonaria
access_time
1/8
La comunidad detrás del hashtag: ¿cuánto valen las #MangoGirls?
access_time
11/21
Inditex: ¿qué impacto genera la estrategia de marketing de cada marca?
access_time
11/14
Victoria Beckham demuestra que su marca es la más influyente de las pasarelas de Londres
access_time
9/23
Los ingresos de cerca del 70 % de los influencers aumentaron en 2018
access_time
5/15
Podcast: el futuro de la influencia según Michael Jaïs (Launchmetrics)
access_time
4/3
Los profesionales del lujo reaccionan ante las polémicas por discriminación y falta de inclusión
access_time
3/29
Victoria Beckham fue la marca más fuerte en redes durante la LFW
access_time
2/25
Ralph Lauren fue la marca más influyente de la temporada primavera-verano 2019
access_time
2/18
El delicado uso de las redes sociales en torno al lujo en China
access_time
11/26
Dior acelera en el ámbito digital
access_time
9/20
Launchmetrics
recauda 50 millones de dólares
access_time
9/6
Los microinfluencers superan a sus macro rivales de la industria de la
moda
, el lujo y los cosméticos
access_time
4/16
Las semanas de la moda siguen siendo relevantes en la era digital
access_time
1/26
Las modelos se han convertido en las nuevas influencers en internet
access_time
11/13
Influencers, un impacto que se sentirá en el futuro
access_time
6/15
News
Dior e Burberry destacam-se no relatório de desfiles para o outono-inverno 2023 da Launchmetrics
access_time
3/23
Launchmetrics diz que a Valentino, Dior e Saint Laurent ganham maior atenção nos desfiles de primavera-verão 2023
access_time
11/8
TikTok torna-se na plataforma de impacto mediático que mais cresce para marcas de beleza
access_time
10/18
Outono-inverno 2022: os dados por detrás das tendências das passerelles
access_time
9/6
Launchmetrics lança marketplace de conteúdos e investe em inteligência artificial
access_time
7/19
Federação da Alta Costura e da Moda prepara-se para nomear Bruno Pavlovsky como presidente
access_time
6/21
Paris Fashion Week feminina vê audiência explodir na Web
access_time
3/31
Moda no YouTube: conteúdo com vista ao longo prazo
access_time
10/13
Launchmetrics pela primeira vez na passerelle da NYFW na coleção da Negris LeBrum
access_time
9/13
Dior domina ranking mundial de players mais poderosos do luxo enquanto Gucci progride na China
access_time
9/1
Dior lidera gráficos globais de meios de comunicação de luxo no quarto trimestre
access_time
2/5
Federação Francesa confirma desfiles masculinos e de alta costura em janeiro
access_time
11/20
Franco-americana Launchmetrics adquire chinesa Parklu
access_time
11/18
O futuro das fashion weeks, em debate entre seus principais responsáveis
access_time
11/6
Mango estreia-se no TikTok
access_time
10/14
Semana da Moda de Paris: 84 casas no calendário, 18 das quais com desfile físico
access_time
9/22
Tête-à-tête com Pascal Morand e Séverine Merle antes da Paris Men's Fashion Week
access_time
7/9
FHCM lança em Paris plataformas dedicadas à alta costura e ao vestuário masculino com YouTube, Google, Instagram e Facebook
access_time
6/30
Influências do marketing: Como o novo coronavírus está a mudar o jogo
access_time
5/5
Semanas da moda continuam relevantes na era digital
access_time
1/26
News
Micro-influencers and K-Pop stars are key to beauty brands - report
access_time
3/22
Launchmetrics AW23 report: Dior and Burberry are big hits, but what else made an impact?
access_time
3/21
2022 review: A year to remember... or forget?
access_time
1/1
Fashion and luxury facing the new era of catwalk shows
access_time
12/21
Valentino, Dior, Saint Laurent win attention race at SS23 shows says Launchmetrics
access_time
11/8
The metaverse: fashion and luxury’s new Eldorado, or a mirage?
access_time
10/20
TikTok becomes platform with strongest growth in media impact value for beauty brands
access_time
10/18
The Hyères Festival returns from October 13 to 16
access_time
10/10
Coperni's spray-on dress is a viral hit on social media
access_time
10/4
Launchmetrics launches visual content platform and invests in AI
access_time
7/20
Marketing: How to optimize data collection and analysis
access_time
7/11
Ralph Toledano, passing the baton, considers his tenure at the Fédération de la Haute Couture et de la Mode
access_time
6/30
French Federation primed to elect Bruno Pavlovsky as new president
access_time
6/21
Kravis Dolce & Gabbana-hosted wedding takes the media by storm
access_time
5/24
Paris Women’s Fashion Week sees its online audience soar
access_time
3/30
Launchmetrics acquires its main competitor DMR, strengthens data and analytical capabilities
access_time
3/29
Youtube offers fashion brands the chance to create long-lasting content
access_time
10/13
Lil Nas X helps catapult Versace to top of Met Gala media impact charts
access_time
9/19
Launchmetrics takes to the runway with Negris LeBrum at NYFW
access_time
9/12
Dior dominates global luxury power players ranking; Gucci climbs in China
access_time
9/1
French Federation claims quarter-billion-euro Media Impact Value for 2021 events in Paris
access_time
4/30
Courtin-Clarins family invests in Pai Skincare
access_time
4/13
Dior tops global luxury media charts in Q4
access_time
2/5
Kamala Harris’ inauguration looks boost buzz around Black-led brands
access_time
1/22
French Federation sets January menswear and haute seasons dates; calculates Media Impact Value of $123 million for previous season
access_time
11/19
Launchmetrics lands in China with acquisition of analytics firm Parklu
access_time
11/18
Big four organizers discuss the future of fashion weeks
access_time
11/6
Launchmetrics to examine the future of brand performance in new virtual summit
access_time
10/21
Adapting to the pandemic: lessons from fashion month
access_time
10/16
French Federation releases breakdown of Paris Fashion Week
access_time
9/21
Pascal Morand and Séverine Merle on re-inventing Paris Menswear during and after the pandemic
access_time
7/9
Fédération president Ralph Toledano explains the thinking behind Paris' first digital fashion weeks to FashionNetwork.com
access_time
7/4
Fédération inks deals with YouTube, Google, Instagram and Facebook; launches dedicated platform for Paris couture and menswear
access_time
6/30
Future of influencer marketing takes shape amidst coronavirus pandemic
access_time
5/5
Dua Lipa x Pepe Jeans, a €6m+ collaboration
access_time
2/21
Natti Natasha generates most social media buzz at NYFW; Salma Hayek owns Oscars
access_time
2/20
Desigual’s 2020 show created €2.4m in media buzz in Europe and Americas
access_time
2/3
Sustainability and diversity shape conversation around fashion weeks
access_time
1/29
Marketing and beauty, the strategies of a millionaire alliance
access_time
1/10
The community behind the hashtag: how much are #MangoGirls really worth?
access_time
11/22
Victoria Beckham proves hers is the most influential LFW brand
access_time
9/23
James Charles snatches social media crown at NYFW
access_time
9/17
Launchmetrics unveils C-suite brand-decisioning platform for fashion, beauty
access_time
7/10
JLo leads social media rankings at CFDA Fashion Awards
access_time
7/3
How luxury brands are raising the stakes on Instagram
access_time
6/7
Versace wins Met Gala social media race for second year running
access_time
5/17
Podcast: the future of influencer marketing according to Michael Jaïs of Launchmetrics
access_time
4/4
Luxury industry tackles diversity, inclusivity challenges
access_time
3/29
Tokyo Fashion Week strengthens its industry and consumer appeal
access_time
3/14
Ralph Lauren named buzziest brand during SS19 fashion month
access_time
2/15
Pinterest joins forces with French marketing metric specialist Launchmetrics
access_time
1/24
Italy and Paris host most influential menswear fashion weeks as co-ed shows cast shadow over events’ future
access_time
1/9
Show organiser Pitti Immagine boosts digital strategy with e-Pitti virtual event platform
access_time
10/12
Victoria Beckham is LFW's social media winner says Launchmetrics
access_time
9/20
Dior keen to amp up high-tech social media efforts
access_time
9/19
Launchmetrics CEO: "The luxury industry has handed over content creation to influencers"
access_time
9/10
Marketing analytics specialist
Launchmetrics
raises $50 million in capital
access_time
9/5
Versace
tops
Met
Gala online and social media rankings
access_time
5/15
Micro-influencers beat out macro-rivals in fashion, luxury and cosmetics industries
access_time
4/13
Rag & Bone
forgoes
NYFW
presentation in favor of experimental film collaboration
access_time
2/2
More results
News
Micro-influencers and K-Pop stars are key to beauty brands - report
access_time
3/22
Launchmetrics AW23 report: Dior and Burberry are big hits, but what else made an impact?
access_time
3/21
2022 review: A year to remember... or forget?
access_time
1/1
Fashion and luxury facing the new era of catwalk shows
access_time
12/21
Valentino, Dior, Saint Laurent win attention race at SS23 shows says Launchmetrics
access_time
11/8
The metaverse: fashion and luxury’s new Eldorado, or a mirage?
access_time
10/20
TikTok becomes platform with strongest growth in media impact value for beauty brands
access_time
10/18
The Hyères Festival returns from October 13 to 16
access_time
10/10
Coperni's spray-on dress is a viral hit on social media
access_time
10/4
Launchmetrics launches visual content platform and invests in AI
access_time
7/20
Marketing: How to optimize data collection and analysis
access_time
7/11
Ralph Toledano, passing the baton, considers his tenure at the Fédération de la Haute Couture et de la Mode
access_time
6/30
French Federation primed to elect Bruno Pavlovsky as new president
access_time
6/21
Kravis Dolce & Gabbana-hosted wedding takes the media by storm
access_time
5/24
Paris Women’s Fashion Week sees its online audience soar
access_time
3/30
Launchmetrics acquires its main competitor DMR, strengthens data and analytical capabilities
access_time
3/29
Youtube offers fashion brands the chance to create long-lasting content
access_time
10/13
Lil Nas X helps catapult Versace to top of Met Gala media impact charts
access_time
9/19
Launchmetrics takes to the runway with Negris LeBrum at NYFW
access_time
9/12
Dior dominates global luxury power players ranking; Gucci climbs in China
access_time
9/1
French Federation claims quarter-billion-euro Media Impact Value for 2021 events in Paris
access_time
4/30
Courtin-Clarins family invests in Pai Skincare
access_time
4/13
Dior tops global luxury media charts in Q4
access_time
2/5
Kamala Harris’ inauguration looks boost buzz around Black-led brands
access_time
1/22
French Federation sets January menswear and haute seasons dates; calculates Media Impact Value of $123 million for previous season
access_time
11/19
Launchmetrics lands in China with acquisition of analytics firm Parklu
access_time
11/18
Big four organizers discuss the future of fashion weeks
access_time
11/6
Launchmetrics to examine the future of brand performance in new virtual summit
access_time
10/21
Adapting to the pandemic: lessons from fashion month
access_time
10/16
French Federation releases breakdown of Paris Fashion Week
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9/21
Pascal Morand and Séverine Merle on re-inventing Paris Menswear during and after the pandemic
access_time
7/9
Fédération president Ralph Toledano explains the thinking behind Paris' first digital fashion weeks to FashionNetwork.com
access_time
7/4
Fédération inks deals with YouTube, Google, Instagram and Facebook; launches dedicated platform for Paris couture and menswear
access_time
6/30
Future of influencer marketing takes shape amidst coronavirus pandemic
access_time
5/5
Dua Lipa x Pepe Jeans, a €6m+ collaboration
access_time
2/21
Natti Natasha generates most social media buzz at NYFW; Salma Hayek owns Oscars
access_time
2/20
Desigual’s 2020 show created €2.4m in media buzz in Europe and Americas
access_time
2/3
Aslaug Magnúsdóttir launches womenswear brand 'Katla'
access_time
1/31
Sustainability and diversity shape conversation around fashion weeks
access_time
1/29
Marketing and beauty, the strategies of a millionaire alliance
access_time
1/10
The community behind the hashtag: how much are #MangoGirls really worth?
access_time
11/22
Victoria Beckham proves hers is the most influential LFW brand
access_time
9/23
James Charles snatches social media crown at NYFW
access_time
9/17
Launchmetrics unveils C-suite brand-decisioning platform for fashion, beauty
access_time
7/10
JLo leads social media rankings at CFDA Fashion Awards
access_time
7/3
How luxury brands are raising the stakes on Instagram
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6/7
Versace wins Met Gala social media race for second year running
access_time
5/17
Podcast: the future of influencer marketing according to Michael Jaïs of Launchmetrics
access_time
4/4
Luxury industry tackles diversity, inclusivity challenges
access_time
3/29
Tokyo Fashion Week strengthens its industry and consumer appeal
access_time
3/14
Ralph Lauren named buzziest brand during SS19 fashion month
access_time
2/15
Pinterest joins forces with French marketing metric specialist Launchmetrics
access_time
1/24
Italy and Paris host most influential menswear fashion weeks as co-ed shows cast shadow over events’ future
access_time
1/9
Show organiser Pitti Immagine boosts digital strategy with e-Pitti virtual event platform
access_time
10/12
Victoria Beckham is LFW's social media winner says Launchmetrics
access_time
9/20
Dior keen to amp up high-tech social media efforts
access_time
9/19
Ralph Lauren tops brand rankings for NYFW social media
access_time
9/17
Launchmetrics CEO: "The luxury industry has handed over content creation to influencers"
access_time
9/10
Marketing analytics specialist
Launchmetrics
raises $50 million in capital
access_time
9/5
Versace
tops
Met
Gala online and social media rankings
access_time
5/15
More results
News
Launchmetrics AW23 report: Dior and Burberry are big hits, but what else made an impact?
access_time
3/21
The metaverse: fashion and luxury’s new Eldorado, or a mirage?
access_time
10/20
TikTok becomes platform with strongest growth in media impact value for beauty brands
access_time
10/18
Coperni's spray-on dress is a viral hit on social media
access_time
10/4
Ralph Toledano, passing the baton, considers his tenure at the Fédération de la Haute Couture et de la Mode
access_time
7/1
French Federation primed to elect Bruno Pavlovsky as new president
access_time
6/21
Paris Women’s Fashion Week sees its online audience soar
access_time
3/30
Launchmetrics acquires its main competitor DMR, strengthens data and analytical capabilities
access_time
3/30
French Federation claims quarter-billion-euro Media Impact Value for 2021 events in Paris
access_time
4/30
French Federation sets January menswear and haute seasons dates; calculates Media Impact Value of $123 million for previous season
access_time
11/19
Launchmetrics to examine the future of brand performance in new virtual summit
access_time
10/22
Adapting to the pandemic: lessons from fashion month
access_time
10/17
French Federation releases breakdown of Paris Fashion Week
access_time
9/21
Fédération inks deals with YouTube, Google, Instagram and Facebook; launches dedicated platform for Paris couture and menswear
access_time
6/30
Marketing and beauty, the strategies of a millionaire alliance
access_time
1/10
Victoria Beckham proves hers is the most influential LFW brand
access_time
9/23
How luxury brands are raising the stakes on Instagram
access_time
6/10
Versace wins Met Gala social media race for second year running
access_time
5/17
Luxury industry tackles diversity, inclusivity challenges
access_time
3/29
Italy and Paris host most influential menswear fashion weeks as co-ed shows cast shadow over events’ future
access_time
1/9
Show organiser Pitti Immagine boosts digital strategy with e-Pitti virtual event platform
access_time
10/15
Victoria Beckham is LFW's social media winner says Launchmetrics
access_time
9/20
Dior keen to amp up high-tech social media efforts
access_time
9/19
Launchmetrics CEO: "The luxury industry has handed over content creation to influencers"
access_time
9/10
Marketing analytics specialist
Launchmetrics
raises $50 million in capital
access_time
9/6
Versace
tops
Met
Gala online and social media rankings
access_time
5/15
Micro-influencers beat out macro-rivals in fashion, luxury and cosmetics industries
access_time
4/13
Rag & Bone
forgoes
NYFW
presentation in favor of experimental film collaboration
access_time
2/4
Fashion Week remains relevant in the digital era
access_time
1/26
Have fashion week models become the secret weapon of labels’ marketing strategies?
access_time
11/14
A
Launchmetrics
study suggests Social Media Influencers' impact will mainly be felt in the future
access_time
4/25
CFDA
explores
NYFW
: Men's: “The time is favourable for change.”
access_time
4/28
KCD
announces the creation of an 'entertainment and technology' division
access_time
3/7
News
Dior y Burberry sobresalen en el informe otoño-invierno 2023 de Launchmetrics
access_time
3/22
La moda y el lujo se adaptan a la nueva era de los desfiles espectáculo
access_time
12/21
Valentino, Dior y Saint Laurent ganan la batalla por la atención en los desfiles de primavera-verano 2023
access_time
11/8
¿El metaverso es el nuevo el dorado para la moda y el lujo o solo un espejismo?
access_time
10/19
TikTok se convierte en la plataforma de mayor crecimiento de impacto mediático para las marcas de belleza
access_time
10/18
El Festival de Hyères celebra una nueva edición del 13 al 16 de octubre
access_time
10/10
El vestido de spray de Coperni revoluciona las redes sociales
access_time
10/4
Otoño-invierno 2022: los datos detrás de las tendencias de las pasarelas
access_time
9/6
Launchmetrics lanza un marketplace de contenido e invierte en inteligencia artificial
access_time
7/19
Marketing: ¿Cómo medir e interpretar datos para una estrategia optimizada?
access_time
7/8
Ralph Toledano habla sobre su trabajo al frente de la Fédération de la Haute Couture et de la Mode
access_time
7/1
La Federación de Alta Costura y Moda se alista a nombrar a Bruno Pavlovsky como nuevo presidente
access_time
6/21
La Fashion Week femenina de París dispara su audiencia en internet
access_time
3/30
Launchmetrics refuerza sus servicios con la adquisición de su competidor italiano DMR
access_time
3/29
La moda en Youtube, contenido con la mirada puesta en el largo plazo
access_time
10/13
Lil Nas X catapulta a Versace a lo más alto de las listas de impacto mediático de la Met Gala
access_time
9/20
Launchmetrics salta a la pasarela de la NYFW junto a Negris LeBrum
access_time
9/12
Dior domina la clasificación mundial de los actores del lujo y Gucci sube en China
access_time
9/1
Con Esteban Cortázar, Desigual impulsa su impacto mediático a más de 1 millón de dólares
access_time
6/17
El valor del impacto mediático de los desfiles parisinos de 2021 se calcula en 250 millones de euros
access_time
5/4
Marcos Luengo se reinventa, después de un año difícil
access_time
3/1
Dior lidera los rankings de marketing del lujo en el cuarto trimestre
access_time
2/8
Inditex y Netflix, ¿una alianza de éxito?
access_time
11/20
La Federación Francesa confirma la pasarela masculina y de Alta Costura para el próximo enero
access_time
11/19
Launchmetrics se hace fuerte en China con la adquisición de la plataforma de análisis Parklu
access_time
11/17
El futuro de las fashion weeks, a debate entre sus máximos responsables
access_time
11/5
Launchmetrics lanza su summit virtual dedicado al futuro del rendimiento de las marcas
access_time
10/21
¿Cómo se adaptan las marcas a las Fashion Weeks para ser mediáticas en tiempos de pandemia?
access_time
10/15
Mango se estrena en TikTok
access_time
10/14
Pinterest hace que la Semana de la Moda sea accesible a sus 400 millones de usuarios
access_time
9/24
La Federación Francesa publica el desglose de la Semana de la Moda de París
access_time
9/22
La FHCM francesa lanza plataforma con YouTube, Google, Instagram y Facebook
access_time
6/30
Marketing de influencers: el antes y el después del coronavirus
access_time
4/30
Mango apuesta por la música para sobrellevar el confinamiento
access_time
4/1
Nuria de Miguel (MBFW Madrid): "Quiero que Madrid respire moda durante la fashion week"
access_time
1/28
¿Cuál es el interés internacional que genera la MBFW Madrid?
access_time
1/23
Marketing y belleza: las estrategias de una alianza millonaria
access_time
1/8
La comunidad detrás del hashtag: ¿cuánto valen las #MangoGirls?
access_time
11/21
Inditex: ¿qué impacto genera la estrategia de marketing de cada marca?
access_time
11/14
Victoria Beckham demuestra que su marca es la más influyente de las pasarelas de Londres
access_time
9/23
Los ingresos de cerca del 70 % de los influencers aumentaron en 2018
access_time
5/15
Podcast: el futuro de la influencia según Michael Jaïs (Launchmetrics)
access_time
4/3
Los profesionales del lujo reaccionan ante las polémicas por discriminación y falta de inclusión
access_time
3/29
Victoria Beckham fue la marca más fuerte en redes durante la LFW
access_time
2/25
Ralph Lauren fue la marca más influyente de la temporada primavera-verano 2019
access_time
2/18
El delicado uso de las redes sociales en torno al lujo en China
access_time
11/26
Pitti Immagine gana fuerza en el terreno digital
access_time
10/12
Dior acelera en el ámbito digital
access_time
9/20
Launchmetrics
recauda 50 millones de dólares
access_time
9/6
Los microinfluencers superan a sus macro rivales de la industria de la
moda
, el lujo y los cosméticos
access_time
4/16
Las semanas de la moda siguen siendo relevantes en la era digital
access_time
1/26
Las modelos se han convertido en las nuevas influencers en internet
access_time
11/13
Las modelos se han convertido en las nuevas influencers en internet
access_time
11/13
Influencers, un impacto que se sentirá en el futuro
access_time
6/15
Influencers, un impacto que se sentirá en el futuro
access_time
6/15
Videos
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The top 5 most powerful fashion influencers of 2018
access_time
1/2
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Launchmetrics, or how fashion gets to the new era of hyper-connectivity
access_time
9/5
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