The BFC launched the organisation’s China Partnerships Strategy in Shanghai this week with Ambassadorial President David Beckham and a number of BFC luminaries on hand to guarantee maximum publicity for the initiative.
We caught up with Phair this weekend in London to discuss her plans for the BFC; her take on the future of fashion; how Brexit might impact London designers and British brands; and the BFC’s new plans with Google.
As London Fashion Week gets under way, the British Fashion Council (BFC) has unveiled new industry statistics highlighting how important the sector is to Britain while also warning about the risk of a no-deal Brexit.
Mulberry has opened its new global flagship on Regent St, with the new design concept led by creative head Johnny Coca and designer Faye Toogood “showcasing the Mulberry offer in a fresh, contemporary environment.”
The British Fashion Council has teamed up with creative innovation agency Holition, Google, Condé Nast and Pulsar to illustrate how social media and news outlets react to 12 major fashion topics over London Fashion Week.