The web is brimming with all kinds of content, and labels have understood the appeal of strong visual images and storytelling through uber-curated videos, as shown by the latest ad campaigns by Versace, Gucci and GCDS.
In a ruddy sign of renewed health for the Italian fashion capital, Milan Fashion Week has added five new noted houses to its official calendar, which was released Friday afternoon by the Camera della Moda.
Milan expects to host nearly 500,000 visitors on April 8-14 for the huge, city-wide event, an incredible opportunity for fashion and luxury labels to present countless projects and special initiatives.
Italian high-end streetwear label GCDS is set to open its first store in London with a debut in Mayfair. The area continues to benefit from a raft of international openings, despite the tough fashion retail environment.