Paris-based brand Patou offers a collection of essential, timeless garments designed to be carried over from season to season in order to reduce waste, while making an ecological commitment centring around four tenants.
It was a season of socially distanced presentations in Paris. With scores of events on an appointments basis. Designers presenting ideas to editors and buyers, and in the pandemic often harking back to their youth.
Two months after unveiling the first collection, the label revived by LVMH is available online and on the high street, at 80 multibrand stores and several pop-up stores, the first at Galeries Lafayette in Paris.