The British Fashion Council has been teasing the content of Monday’s Fashion Awards for some time now, and on Friday it released more information for the TikTok-sponsored event with a focus on the red carpet.
Freemans is on an early ad attack in a bid to gain a promotional advantage in the run up to Christmas. The launch of three TV ads for AW21 comes three weeks earlier than in 2020 “to meet customer demand".
58 fashion design graduates from across the UK were invited to participate in a two-week manufacturing residency in North London to design and manufacture TikTok’s first-ever range of European merchandise.
At the start of this week we heard that Henry Holland was stepping back from his House of Holland label and on Thursday the reason became clear — the company has appointed administrators and is seeking a buyer.
Continuing its efforts to align itself more closely with consumers’ appetite for fashion experiences, the BFC has revealed the two designers who will be staging public-facing catwalk shows at LFW in February.