LFW has announced its provisional line-up for February and while many in the industry had hoped that the fashion week and tradeshow season might be closer to normal by then, it’s clear that those hopes were premature.
Four months ago, reviewers looking ahead to the February edition of London Fashion Week Men’s all stressed these would be the final menswear shows in London before Brexit. Until Theresa May's deal died in Westminster.
London Fashion Week Men’s publicity used to bill the British capital as the historic birthplace of bespoke tailoring and classy gents' brands. Instead, it has morphed into the most experimental season almost anywhere.
Maybe it’s all the talk and tweets about who has the biggest nuclear button between Donald Trump and Kim Jong-un? For one overriding trend in London Fashion Week Men's (LFWM) this season was Survivalist Chic.
Think of this coming weekend in London as a Double Hitter Twelfth Night. Both to celebrate the epiphany and kick off London Fashion Week Men’s, a four-day feast of some 50 events - shows; presentations; and lock-ins.