Adidas is definitely on a roll, having recruited the 21-year-old superstar model as brand ambassador. The partnership is part of a recent spate of powerhouse celebrity collabs engineered by the German sportswear giant.
Nike Inc reported lower-than-expected quarterly revenue on Tuesday as the world's largest footwear maker battles for market share in North America with a resurgent Adidas AG and a fast-growing Under Armour Inc.
Following Pitti Uomo's announcement of the J.W. Anderson gala runway during its next edition, the Italian men's fashion fair divulged the name of its 2nd special guest, streetwear designer Virgil Abloh.