The scheme, from France's women's ready-to-wear federation, is backed by France’s industry development body Defi. Some 70 brands and retailers will receive grants and have priority access to 20 service providers.
The French Haute Couture and Fashion Federation has announced a series of initiatives to support emerging designers who have been hit especially hard by the Covid-19 crisis, including an aid fund and a digital showroom.
The Paris Fashion Week, with its related events and trade shows, ended on March 3 with a slump in attendance. But the Covid-19 epidemic has since escalated in France, suggesting the result should be put in perspective.
B2B e-commerce platform Le New Black is now partly owned by Zalando, after the German e-retailer acquired a minority interest in it. Zalando defines itself as the leading digital platform dedicated to fashion.
Parisian multidisciplinary company Surface to Air is getting ready to launch its third boutique in the world, this time located in the Soho district of New York. The opening is scheduled for September 7.