Be warned. Brands are putting customer loyalty at risk due to a disconnect between their physical and e-commerce experiences, new research claims, with Gen Z consumers now expecting in-store 'experientialism'.
In the last year, the luxury industry’s digitalisation process has accelerated at all levels, radically transforming the labels’ relationship with the public, as shown recently by Bottega Veneta, Versace and Balmain.
A push to attract young and diverse talent and global consumers is behind some of corporate America’s willingness to speak out on politically charged issues, executives and corporate governance experts said.
We’re constantly being told that making returns easier is one of the keys to boosting online shopping, so it's interesting that InPost and Missguided have announced a new returns concept that should do just that.