After a challenging April, where store closures led to a drop-off in the beauty retailer’s revenue, Sally Beauty has seen strong demand in its reopening retail fleet and expects to report an uptick in sales for May.
Following store closures, furloughs and cost management, retailers such as Nordstrom, Sally Beauty and Shoe Carnival, are renegotiating their credit facilities to ensure continued liquidity during the Covid-19 crisis.
The retailer has announced the appointment of former Target EVP and chief legal officer Timothy Baer and former chief strategy and transformation officer at Southeastern Grocers Dorlisa Flur to its board of directors.
The beauty retailer revealed its brand relaunch on Tuesday, unveiling a new brand identity and multimedia campaign, as well as a revitalized store experience in certain locations and new influencer and rewards programs.
The retailer has teamed up with the beauty tech provider Perfect Corp to launch ‘ColorView,' a virtual hair color try-on experience powered by artificial intelligence (AI) and augmented reality (AR) technology.
The Denton, Texas-based professional beauty supplies retailer announced a 25% increase in fourth-quarter earnings on Thursday, ending fiscal 2019 on a high note and hitting its full-year financial targets.