H&M’s Weekday denim brand is adding a raft of new stores in key markets. It’s continuing its expansion in the UK with three new locations expected to open later this year and its first move outside of London.
Browns doesn’t seem to have changed that much since Farfetch acquired it four years ago, but on Tuesday it announced a huge change ast it will relocate from its South Molton St home to a space nearby in Brook St.
Browns is focusing heavily on sneaker culture this month with the lunch of its Sneaker Beast event that sees an exhibition of rare sneakers from giant specialist marketplace Stadium Goods, as well as other initiatives.
Swedish sports brand Björn Borg has chosen London Fashion Week to unveil its exclusive capsule collection with international pop star Robyn and staged a global launch event at Browns East in Shoreditch.