Nike has funded a study that shows compression apparel does nothing for performance, which could set back competitors in the compression apparel market, such as Under Armour for which compression wear is a core product.
Brexit is looming but London is still the top springboard into Europe for retailers, new figures from CBRE have shown. But Hong Kong is global leader while Dubai and Doha show the Middle East remains key.
The 10-year deal between Under Armour and the MLB that replaces Nike will now begin in 2019. The athletic apparel company will debut the new on-field uniforms in 2019 and will make fan merchandise available in 2018.
Amazon topped the list of Engagement Labs' TotalSocial ranking for its online brand sharing performance and offline reputation. Nike, Nordstrom, Victoria's Secret, Adidas and Under Armour also topped the list.
Discussions that dominated the Prime Source Forum (PSF) held in Hong Kong recently were economic environment in 2017, survival under global political frictions; and meeting the demands of ‘look now, buy now, wear now’.
Hong Kong’s Global Brands Group is to manage Juicy Couture in Europe and will kick off its new remit with a major push in the UK. Juicy is also targeting menswear growth with a capsule collection called Dirty English.