After the group’s online sales hit 3.2 billion euros in 2018, Inditex is preparing for the future with a new global store model that removes the barriers between brick-and-mortar retail and e-commerce.
Having reported over 26 billion euros in annual sales this week, Inditex has a strategic opening for its Zara brand lined up for Friday, when it will unveil a 2,100-square-meter flagship in New York's Hudson Yards.
Inditex's Pablo Isla has announced that the long-term goal is for Zara Home to be considered a section of Zara. The homeware brand will continue to operate standalone stores, with some products available in Zara.
The Spanish apparel retailer is exploring personalisation with a denim collection which will allow customers to add embroidered words. The service will be available online and in select stores from 27 March.
Massimo Dutti has relaunched its fragrance offer with a more premium look, underlining the Spanish group’s ambition to tap into this thriving market. All Inditex brands, except Uterqüe, now have their own fragrance.