Aug 11, 2016
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Trendzoom: FOCUS Swimwear S/S 2018

Aug 11, 2016

This definitive swimwear report provides a valuable insight into the new direction for swimwear in women’s, men’s and youth markets. Expert analysis reveals the emerging trends and newest looks from São Paulo, Australia, Miami, Resort 2017 and Menswear S/S 2017 shows.

The following is a selection of pages taken from the recently published 53-page report

New silhouettes in clean and modern finishes point the way forward. There is a visible shift in coverage with wider straps, crop tops and a wider range of scuba-style fashion swimwear.

Latest looks lean towards performance sportswear in high-tech fabrics and abstract prints. The flip side of this look is nostalgic, with old-school styles and retro-inspired prints, creating new designs based on old favourites.

CLICK BANNER to purchase an annual subscription with a special discount for FMAG readers


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